NSF X Carbon 38

September 12 2017
 NSF X Carbon 38 
 
Two la based brands, hosted a fun a fun dance packed workout to introduce Fall's key Styles.
  
 
 Bloggers turned up the heat in our best selling Lisse hoodie for an aerobic exercise at Body by Simone in LA.  
 
 
Influencers received Lisse's with custom embroidery of each of their handles on the sweatshirts. 
 
 

The class was taught by Carbon 38 Fitness Ambassador - Erica 

Creative Director Jamie Haller also stepped in for the workout. 

Peep her in the second row. 


 

After the workout influencers cooled down with delicious popsicle treats. 

Bloggers in attendance: 

@MaryLeest

@ajadang

@roses_cloud

@brendawasylucha

@theeditorialistla

@jen_wonders

@itssangtime and @hieucow

 

@theluxilook 

 

Shop the Lisse sweatshirt now. 


NSF Travel Diary: Iceland Edition

August 28 2017
Fellow friend and photographer Monroe Alvarez takes us along her Icelandic adventures and shares her packing list. 
 
Stop 1: Waterfall in Iceland. Exact Location Unknown 
 
This spot is a beautiful hiking spot. It took us 45 minutes to reach this waterfall. The rocks alongside this waterfall as so mind blowing, so beautiful. Sometimes I felt as if I was in Game of Thrones with these insane landscapes. I expected to find John Snow at some point while in Iceland, but it didnt happen unfortunately.
 
Shop the Alessi Tee
  
 
 
 
 
Stop 2: New York City 
 
Stopped in NYC before heading out to Iceland. I was supposed to have a 2 hour layover in NYC , but I decided to make it a 4 day lay over so that way I could see some old friends.
 
Shop the Marley Jacket
 
 
 
 
 
Stop 3 : Kerid, Iceland  
 
This spot is a volcanic crater lake , it was the first stop on the Iceland road trip. Over populated with tourist because its so close to Reykavijk and part of the “Golden Circle”. I didnt really know about the Golden Circle when coming to Iceland. Its the tourist route, and if I had known, I would have avoided every single one of those spots for photo reasons. But they are still epic in the grand scheme, but Im more of the type of person who likes isolated areas just waiting to be discovered. 
 
Shop the Lisse Hoodie
 
 
 
 
 
Stop 4:  Jokulsarlon , Iceland
 
Insane glacial lagoon with the most beautiful icebergs. The moment I approached this location I was speechless. I had never seen anything like it, and its probably because I have never seen icebergs before. The water so blue, and this structures just floating… it was mind blowing to me. 
 
 
Stop 5: Iceland, exact location unknown
 
 This is part of the same hike as the first four photos, just another hour past that waterfall. This location has the option of doing a 26 mile hike is you’d like. This spot attracts a lot of hikers for that reason, and its also a camp ground at the base. But when arriving at this exact location, I was brought to Game of Thrones once again. To the left of me is a massive massive massive strip of ice glaciers. It looks exactly like where the White Walkers would be walking , getting ready to destroy the world. 
 
 
Stop 6:Faroe Islands.
 
I purposely will not exploit any exact locations in the Faroe Islands, even though this spot is known. I want to keep the Faroes as untouched as possible. Iceland was SO overpopulated with tourists, and the Faroes was the complete opposite, and I want to do what I can to keep it that way. Do I recommend you to go? Yes definitely. But I will not contribute to specific places to go in respect to the adventure you should take on your own and not follow a specific route. 
 
 
 
 
 
 
Stop 7: Copenhagen
 
It was kind of crazy going from camping and hiking for 8 days to then going to a true city with bike riders and buildings everywhere and food accessible wherever you go. Copenhagen might be one of my favorite cities ever. So clean, so beautiful, and really fun.
 
 
 
 

Behind the Book: Fall 17 Women's Collection

August 24 2017
Women's Fall 17 
Shot by Canadian Creatives Othello Grey and Neva Wireko
 
 

Get to know the Photographers 

 
1: How did you two meet and start working together?

Othello : I had a photo blog at the time and was always looking for new interesting people to shoot, I had randomly seen Neva at an event she was shooting and thought it would be great to take some photos of her. After that we built a friendship and realized our interests were closer than we thought

Neva : We met through a mutual interest in photography, after he shot me we became friends and started realizing we could teach other aspects of photography that we didn’t know, as we taught each other more we gradually transitioned into putting those tools to use on shoots. At first Othello would style shoots for me, I would assist him with lighting on his shoots- we helped one another build our foundations of understanding. 

O : When we started dating it became a natural part of lives, always helping each other in anyway we could and committing to actualizing each others ideas. 

2. Favorite part about being behind the camera?

O : I love being able to communicate various emotions and stories and finding what makes whatever I’m shooting unqiue. There’s a certain joy I find in having the capability to see the same sights as another person but capturing them in a way thats purely mine. 

N : I would say it’s the same thing for me, my camera becomes an extension of myself and I have so many ideas and thoughts that I can bring to life through photography

 

 

3. How would you describe your aesthetic or style?

Both : We’d say both of our styles are fluid- always changing and evolving. At times we can be minimal, other times maximalists, we’re very into the idea of analyzing what the best way to elevate whatever we’re shooting is and we’re constantly thinking of how to pull the beauty out of the scenario.

 

 

4. Favorite piece in the NSF Fall Collection and why

O : Mine would be the Charley Jumpsuit - it’s such a statement piece without trying to be. Sleek but still ‘edgy’.

 

N : I would have to say the Carmen Skirt. I love the pop of red color and the tartan with ruffle just adds something fun and extra.

 

 

 

 

Hair and Makeup by Stephanie Smith

For Fall, we did a sleek side part with a winged eye so it stayed simple, yet edgy.

To view the entire lookbook click below.

Fall 17 Collection 


Behind the Book: Pre-Fall 17 Collection

June 02 2017
Shot on a rooftop in Downtown, Los Angeles
By Photographer @juliettecassidy
  
"This is the most beautiful and amazing wall ever...
the perfect non studio studio vibe in the prettiest pale pink patina"
  
 
Juliette is a Spanish photographer based in the UK that we found and fell in love with on instagram.  Our Creative Director Jamie chose her to shoot the Pre-Fall collection
because of her angular and intimate aethestic.
  
"She's both modern and emotional. There was an intentional and deliberate, yet soft and feminine perspective she captures I really connected with. "- Jamie Haller
 
 
Juliette tends to shoot from the ground up making the dimensions of the photo
seem long and interesting. 
 
 
 
 
 
   
 "My favorite part of the Pre Fall Collection is the stretch faded black denim. It's pretty crazy for me to say that... but I'm feeling it. It's just destroyed enough to feel legitimately old and yet the silhouette is fresh."- Creative Director Jamie Haller
  
 
 
"I'm feeling corsets... also not like me, but the way I am feeling it is interpreted in a casual way... Imagine how you might dress up a T shirt. A fitted waist T or sweatshirt can be enough of a twist to capture that high low feeling I love. I love mixing dressy and casual, or even just flirting with something sexy but introducing it in a non sexy way." -Creative Director Jamie Haller
  
 
 
  
"Kimono's are my thing"- Jamie
  
Hair and makeup: Stephanie Nicole Smith 
We work with Stephanie a lot and love how effortless and natural she makes the models look. She can pretty much make any girl look exactly how we want her.